Newspapers love stories of human drama – something that will grab your attention and get you to buy the paper is ideal, particular if it’s something personal that connects with the readers experience or fear. I remember seeing a headline story on the Province newspaper about ‘underwater’ mortgages in the mid-nineties, but I haven’t seen any front page stories on the Sun or Province yet about the human impact of the Vancouver real estate market crash. Perhaps its too early, or perhaps I haven’t been paying attention.
So let’s have a poll – when do you think we’ll see a front page story on a local paper linking the Vancouver real estate market crash to hard times on the individual level? I imagine this would be a story about families that owe more than their home is worth or have gone bankrupt on presale contracts that they can’t get financing for.
[poll id=”33″]