All over BC the decline in real estate is in full swing. When you’ve got more sellers than buyers it takes a little extra to stand out.
And when that extra is FREE BEER! it does stand out.
Allen has had his three bedroom condo on the market for just over a month and says only two prospective buyers have stopped in.
“I have two houses, one in Kelowna and one in Kamloops and I just can’t afford to keep both going.”
The condo located on Springview place in Kamloops, was being rented, but after the tenants moved out and the house went on the market, Allen knew he had to be creative or he could be stuck paying two mortgages.
“I was sitting around thinking, this house is a real pain, it’s not getting nearly as many views as I would like. How am I going to attract people to this house? Well I was drinking a beer at the time and I thought why not just give away beer for a year.”
Allen hopes the free beer initiative will be the final push to get people thinking about buying.
“This place is geared towards students, and that is who I am marketing with this campaign of free beer for a year.”
Here’s the full article.